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Celebrating 20 Years of Clean, Simple Living
This year marks 20 years of Nellie’s—20 years of keeping things simple, effective, and thoughtfully made.
What started in North Vancouver, BC has grown into homes across North America (and beyond), with people who believe clean should be easy, and ingredients should make sense.
To celebrate, we’re highlighting a few of our best-selling essentials, all made right here in Canada. They’re a reflection of where we started and the standards we’ve stuck to ever since.
Laundry Soda
Our Laundry Soda is where it all began, and it’s still a customer favourite for a reason. Made with just a handful of simple, effective ingredients, it delivers a powerful clean without unnecessary fillers or fragrances. It’s highly concentrated, meaning a little goes a long way, making it both economical and lower waste. Gentle on skin but tough on dirt, Laundry Soda is a staple you can feel good about using every day.
Oxygen Brightener
Think of this as your laundry’s secret weapon. Our Oxygen Brightener lifts stains, brightens whites, and keeps colours looking fresh without the use of harsh chemicals. It works wonders on everything from everyday loads to tougher messes, and it’s safe for septic systems too. Add a couple scoops of Oxygen Brightener to your wash, and let it do the heavy lifting.
Laundry Cubes
Small but mighty, our Laundry Cubes deliver a powerful clean in a pre-measured, no-mess format. Made for busy routines (and anyone who prefers to keep things simple), just toss one in and go. No plastic packaging, no guesswork, just a more streamlined way to do laundry. They’re even travel-friendly, so a good clean is always within reach.
Dish Butter
A solid shift for your dish routine, Dish Butter cuts through grease while staying gentle on your hands. Just swipe your brush or cloth across the surface and you’re ready to go. Dish Butter takes care of everyday dishes and tougher pots and pans without plastic bottles or excess, just a long-lasting, low-waste clean. A little goes a long way, and sometimes that’s all it takes to make a better choice.
Dish Cubes
Designed for convenience without compromise, our Dish Cubes deliver a powerful clean in a perfectly portioned format. They dissolve easily, leaving your dishes sparkling—no residue, no harsh chemicals. No plastic wrap, no excess packaging, just a simpler, smarter way to run your dishwasher. Drop one in, and let it do the work.
All-Purpose Cleaner
If versatility is what you’re after, our All-Purpose Cleaner keeps things simple. Tough on grime but gentle enough for everyday surfaces, it’s made for kitchens, bathrooms, and everything in between. The formula does what it needs to, no extras, no fuss—just a reliable clean you’ll reach for again and again.
Paw Powder
Because furry family members deserve the same thoughtful care, Paw Powder is specially formulated for pet laundry. It tackles tough odours and stains from pet bedding, blankets, and more, without harsh ingredients. Like all Nellie’s products, Paw Powder is simple, effective, and gentle so you can keep things fresh without the worry.
From Our Home to Yours
We’re proud of our Canadian roots, and where it all began. Over the past 20 years, our products have made their way into homes around the world. And we’re not sorry for keeping things simple, effective, and easy to love.